Beyond standard healthcare branding
Help Omnipod stand out in an
overcrowded insulin pump space.
Omnipod is such a
nontraditional insulin delivery
system, it’s in a category all its own.
Introducing the Podders
Our brand refresh didn’t market the Omnipod as a pump, but as a category all its own—a Pod
Our proud and passionate Podders are now 30,000+ strong on social media